Why DirectAsia

About DirectAsia

Our Story

DirectAsia launched in Singapore in 2010 with a goal of changing the face of insurance in Asia.

We believed customers deserved (and still do!):

  • Quick, convenient online insurance
  • Clear, jargon-free choices with transparent pricing
  • Direct access to and custom control over their policy

And since our launch, that's exactly what we’ve worked to give our customers.

Today we have expanded on our success in Singapore and are now giving customers online access to insurance in Hong Kong and Thailand.

We are humbled by the support we have received over the years and will continue to innovate and come up with unique offerings for our customers while keeping our premiums affordable.

DirectAsia Singapore

DirectAsia Insurance (Singapore) Pte Ltd (Reg No: 200822611G) is licensed by the Monetary Authority of Singapore and is subject to the stringent reporting and compliance requirements of the insurance industry.

We have a hugely experienced team of insurance professionals who have worked in the most demanding of countries where direct online insurance is the norm. Though our team includes citizens from more than 15 countries, we remain a local company.

You always speak with someone in Singapore when you call. And not to an anonymous call centre overseas.

DirectAsia Insurance in Singapore is issued by Direct Asia Insurance (Singapore) Pte Ltd.
The DirectAsia team works from a dedicated office at 88 South Bridge Road.

A Subsidiary of the Hiscox Group

In 2014, DirectAsia became a part of global insurer Hiscox, which has opened up exciting new opportunities for us as a company – and of course for you, our customers. Hiscox is one of the world's leading international specialist insurance groups listed on the London Stock Exchange (LSE:HSX). They bring decades of insurance knowledge and experience to Southeast Asia. 

Their continuous success is due to a long-term strategy that strives to build:

  • balance and diversity
  • constant opportunities
  • a strong financial performance
  • underwriting discipline and a transparent approach to risk
  • market-leading expertise that is valued by their customers
  • teams of energetic, professional and well-respected people
Have questions?

Speak with us directly at 6665 5555 or provide your details and we’ll call you.