Goodbye Hello Kitty, Hello Despicable Me Minions!

No Comments Yet

Little fluffy Japanese cats in cute outfits, tasty treats called ‘McDonalds Happy Meals’ created solely for children: who would have thought the marriage of the two would cause such an unholy social media storm?

Yet the Singapore HQ of the world’s most successful fast food outlet is being charged with a heinous crime: not being able to supply Singaporeans with enough limited edition Hello Kitty plush toys.

On the McDonalds Facebook page,

Faustina Chay weighed in: “It is extremely disappointing that there are no Hello Kitty toys available! And it’s ridiculous that McDonald’s is not accepting upfront payment for something that I am entitled to having bought two meals.”

Hello Kitty: Only While Stocks Last

And that was one of the milder comments. Despite Singapore’s long-standing love affair with the Japanese character, McDonalds seemed unprepared for the near-melees that were to take place both online and in some of the restaurants, resulting from the (very) limited stocks. It should be noted that McDonalds did increase supplies by 40% on previous promotions, but this proved inadequate in quenching Singapore’s thirst for Hello Kitty merchandise.

‘Singing Bone’ Hello Kitty on eBay

Usual Singapore politeness was found lacking in restaurants across the island, as queues were jumped and squabbles broke out over how many plush toys each customer was entitled to. One of the most popular plush toys, the ‘Singing Bone’ character, ended up on eBay in scores, with some concern from McDonalds that their own staff had put a number up for sale on the auction site:

“We take the conduct of our staff very seriously and if any of them are found to have misappropriated the Kitties for personal gain, we will not hesitate to take appropriate action,” warned McDonalds.

Two McDonalds Angry Meals, Please

Such black-market Hello Kitty skull-duggery has never been seen before; although tensions were raised pretty high back in 2000, when McDonalds launched Hello Kitty plush toys for the first time, resulting in fist-fights in some stores. Not enough Kittys then, not enough Kittys now.

The top brass at McDonalds’ Singapore HQ may be very glad the Hello Kitty promotion has drawn to a close. But wait – what about these new, far more sinister-sounding toys: Despicable Me Minions? If a genial Kitty from that bastion of politeness, Japan, can cause this many problems, what trouble are a load of minions going to cause from rabble-rousing America?

(Just kidding, US readers, you’re lovely!)

Robin Hood with Minions

Robin Hood Happy Meal anybody?

Who’s A Nice Kitty?

Who among us will be the ‘cat who got the cream’ this time? Who will miss out on a minion by a cat’s whisker? How many of McDonalds’ nine lives are left after all these merchandise meltdowns?

Let’s hope they have plenty of these Despicable Me Minion critters in stock, so that the McDonalds Happy Meal can finally live up to its name.

We watch the McDonalds Facebook page with interest!

Despicable Me 2 minions from Happy Meals

Minion-craze starts today at 11am islandwide – First series of Despicable Me 2

"Disclaimer: Opinions expressed in this blog are those of the author(s) and should not be taken as advice for purchasing insurance ..."

Share This Post

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title="" rel=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Latest Posts

See All Posts
merlion-waters

Keeping Singapore Hydrated: Embrace Your Grubby Car?

Singapore’s politicians have waded deep into the dry-spell debate recently, with a number of different suggestions to help us curtail our water use. World Water Day took place on Saturday…

0
road sign right

Driving Right: Rules of the Road for South East Asia Self-Drive Holidays

Sometimes called ‘the rule of the road’, knowing which side of the highway to drive on is a crucial piece of information for any motorist. Here in Singapore we drive…

0
Contrary to the common myth, red cars are not more expensive to insure than cars of any other colour.

10 Singapore Car Insurance Myths: True or False?

Car insurance can sometimes seem complicated, which is perhaps why there are so many myths surrounding it. But at DirectAsia.com we’re passionate about making car insurance simple and easy to…

0
Types of Insurance

What Insurance Do I Need? Your Handy Guide

“Spring passes and one remembers one’s innocence. Summer passes and one remembers one’s exuberance. Autumn passes and one remembers one’s reverence. Winter passes and one remembers one’s perseverance.”  Yoko Ono…

0
home-improvement

Home Improvements – Just DIY it!

If you own a home in Singapore, its unlikely that you’ve dabbled in any home improvement that goes beyond decorating and furnishing. My reason for saying so is because in…

0
Dog sticks head out

Fire Insurance v. Home Insurance. Avoid This Expensive Mistake

If you are about to buy a house or you are already a homeowner, take a minute to read this. It could save you 1,000s of dollars and a lot…

2
occ-motorbike

How Illegal Modifications Could Affect Your Safety, Warranty & Insurance

An increasing number of Singaporeans are modifying their motorbikes and cars, emphasising their personal style by adding parts that enhance performance or comfort, or simply improve their vehicle’s appearance. But…

0
Types of Insurance

What Insurance Do I Need? Your Handy Guide

“Spring passes and one remembers one’s innocence. Summer passes and one remembers one’s exuberance. Autumn passes and one remembers one’s reverence. Winter passes and one remembers one’s perseverance.”  Yoko Ono…

0
personal-accident

Your Motorcycle Insurance Might not Protect you as Much as you think

Motorcyclist Tom Huang’s life was turned on its head the day he rode over a small rock. He was lucky to escape with relatively minor injuries but little did he…

0
anthony-hobrow-steve-langan

Onwards and Upwards – Hiscox the new Power behind DirectAsia.Com!

In June 2010, we celebrated the birth of DirectAsia.com with the belief that we could change forever the way insurance is bought and sold in Asia. Out with agents and…

0
team-directasia2

DirectAsia.com’s Cycling Team Enjoy Multiple Podium Finishes in HK!

Teamwork is fundamental to how we do things here at DirectAsia.com, and nowhere is that more apparent than in our elite amateur cycling team – also called DirectAsia.com – which…

0
leekuanyew

Lee Kuan Yew at 90. Some Legendary (And Lesser Known) Facts

Lee Kuan Yew’s 90th birthday was notable as much for the wealth of greetings from other legendary public figures as it was for his remarkable age. The UK’s Queen Elizabeth…

0
Types of Insurance

What Insurance Do I Need? Your Handy Guide

“Spring passes and one remembers one’s innocence. Summer passes and one remembers one’s exuberance. Autumn passes and one remembers one’s reverence. Winter passes and one remembers one’s perseverance.”  Yoko Ono…

0
family

Personal Accident Insurance: Your Big Questions Answered

Who Needs Personal Accident Insurance? Anyone might benefit from personal accident insurance. But if you’re a breadwinner you might consider what life would be like for your dependents if you…

2
car-crash-accident

Disputed Personal Injury Claims – All You Need To Know

The physical and emotional anguish faced by those injured in a car accident can sometimes be extreme. There are the immediate medical costs of course, which may involve surgery, medication…

0
life-insurance

Term Life vs Whole Life: Do Insurance Agents & Advisors Give You the Big Picture?

One of the reasons DirectAsia.com came into being is to provide insurance that meets very clear needs in a way people can understand. As a consumer, if you understand the…

0
Travelling with Kids

Can’t Afford Insurance? Think Again.

Do something. That is the strong recommendation coming hot on the heels of a recent survey by national financial education programme MoneySENSE, involving 2,000 Singaporeans from April to October 2013.…

0
singapore-currency

10 of the Best Personal Finance & Investment Blogs in Singapore

Contrary to the popular idiom, cash does not keep the Earth spinning on its axis, but it can make life very comfortable and create optimism about the future. And few…

2
Thailand cycling road

Cycling in Asia Is Great, but Be Prepared

The cycling scene is Singapore is great. There are a large number of cyclists in different groups at varying skill levels. The roads are some of the best in the…

0
reserved priority seat

How effective is priority seating in Singapore?

The Land Transport Authority (LTA) launched its ‘Graciousness Campaign’ a couple of months ago – posters and stickers illustrating positive social norms are being put up on bus shelters, inside…

0
road sign right

Driving Right: Rules of the Road for South East Asia Self-Drive Holidays

Sometimes called ‘the rule of the road’, knowing which side of the highway to drive on is a crucial piece of information for any motorist. Here in Singapore we drive…

0